May Day, Roodmas, Walpurgis Night, Beltane...regardless of the name, it's a time for dancing about the maypole, adequate the bounties of Spring, abandoning the action for worker's rights, and lots of added fun things. But for abounding a chase marketer, May 1st (ish) of this year will be remembered as the day the continued appendage died (bye-bye Misses High ROI...apologies to Don McLean).
Old-Timey Folks Gettin' Their Maypole On
Okay, okay, maybe that's a bit of a stretch, but the chase apple (including Chase Engine Roundtable and Webmaster World) absolutely did apprehension the furnishings of Google's alleged "May Day Update". Sure, Google makes accessory algo tweaks like this all the time, but about April 28th-May 3rd a lot of sites (SEOmoz included) noticed a abrupt accident of 5-15% of their accustomed continued appendage traffic. Watch this week's video to apprentice added about what may accept happened, and what you should do about it, or abide account beneath for a summary.
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